Overview
Keywords Everywhere is a browser extension designed to integrate SEO and marketing data directly into the user's browsing experience. It overlays key metrics—such as search volume, cost-per-click (CPC), and competition—onto search engine results pages (SERPs) and various websites, enabling marketers to conduct keyword research and competitor analysis without switching between tools. The extension supports multiple platforms, including Google, YouTube, Amazon, and social media sites, and offers a range of free features alongside a credit-based system for accessing full metrics.
The tool positions itself as a comprehensive marketing assistant, catering to professionals involved in SEO, PPC, content marketing, and social media. By providing real-time data within the browser, it aims to streamline workflows and reduce the friction of gathering insights from disparate sources. Its integration with AI platforms and a suite of free tools further extends its utility, making it a versatile addition to a marketer's toolkit.
Best for
- SEO professionals seeking quick, on-the-fly keyword metrics while browsing search results.
- Content marketers who need to identify high-opportunity keywords and optimize content for search and social platforms.
- PPC specialists looking for CPC and competition data to inform ad bidding strategies.
- E-commerce managers researching product keywords on marketplaces like Amazon, eBay, and Etsy.
- Social media managers wanting engagement metrics and hashtag suggestions for platforms like Instagram, Pinterest, and X (Twitter).
Key capabilities
- Search Volume and CPC Metrics: Displays search volume, CPC, and competition data directly on Google, YouTube, Bing, Amazon, and other supported sites.
- Keyword Planner: Provides related keyword suggestions and long-tail keyword ideas based on a seed keyword or domain.
- Competitor Analysis: Offers insights into a competitor's top-ranking keywords, backlink metrics (e.g., Moz DA), and top pages.
- Social Media Insights: Shows engagement metrics for Instagram, Pinterest, and X (Twitter), plus a hashtag generator.
- AI Integration: Includes 200+ prompt templates for ChatGPT, Claude, and Gemini, and supports live data via MCP for AI assistants.
- Free Tools: Offers a suite of free browser-based tools, including a search volume checker, keyword tool, domain authority checker, and SERP checker.
Common workflows
- Keyword Research: While browsing Google, a user performs a search and sees related keywords with volume and CPC in the sidebar. They can export these keywords to a spreadsheet for further analysis.
- Competitor Analysis: A marketer visits a competitor's website and uses the extension to view the site's top keywords, backlink profile, and estimated traffic, helping to identify gaps in their own strategy.
- Content Optimization: A content writer uses the extension to check keyword difficulty and related terms while drafting an article, ensuring the content targets viable search terms.
- E-commerce Product Research: An Amazon seller uses the extension to see search volume and competition for product keywords, prioritizing which products to launch or optimize listings for.
- Social Media Planning: A social media manager uses the hashtag generator and engagement metrics to plan Instagram posts, selecting hashtags with higher potential reach.
What to evaluate
- Keyword Coverage: Assess whether the tool provides sufficient keyword data across the platforms you use, such as Google, YouTube, and Amazon.
- Data Freshness: Consider how current the search volume and CPC data are, as stale data can mislead decisions.
- Reporting and Export: Evaluate the ease of exporting keyword lists and metrics for use in other tools or reports.
- Integration with Existing Workflow: Determine how well the extension fits into your daily browsing and research habits, and whether the free features meet your needs before committing to a paid plan.
- Cost Structure: Understand the credit-based system for accessing full metrics and whether the pricing aligns with your usage frequency and budget.
Getting started
- Install the Keywords Everywhere extension from the Chrome Web Store, Firefox Add-ons, or Microsoft Edge Add-ons.
- Use the free features immediately, such as traffic metrics, backlink data, and prompt templates, without needing an API key.
- To unlock full metrics like search volume and CPC, sign up for an API key on the Keywords Everywhere website and purchase a plan if desired.
Why ToolSift lists it
Keywords Everywhere is categorized under SEO and Marketing due to its core functionality of providing search analytics and keyword research tools. The tags reflect its focus on SEO, marketing, keyword research, and search analytics. The official URL (https://keywordseverywhere.com) was verified as the canonical source for the product. For more information, visit Keywords Everywhere.